E-liquids

The Rise of Riot Squad: A Vape Brand That’s Shaken Up the Industry

Mar 21, 2025

The world of vaping has seen its fair share of brands come and go, but few have left a mark quite like Riot Squad. Bursting onto the scene in 2016, Riot Squad didn’t just set out to create another e-liquid brand – they wanted to revolutionise the industry. Their mission? To break boundaries, challenge norms, and inject a rebellious spirit into vaping culture. And they’ve done exactly that.

 

How It All Started

Riot Squad was founded in the UK with a simple yet powerful vision: to produce high-quality e-liquids that not only taste incredible but also embody a lifestyle. From the beginning, they set themselves apart with bold flavours, striking branding, and an uncompromising commitment to excellence. Their military-style bullet-shaped bottles became instantly recognisable, ensuring that Riot Squad liquids stood out on any vape shop shelf.

But it wasn’t just about aesthetics – Riot Squad prioritised premium ingredients and stringent quality control, ensuring that every bottle delivered a smooth and satisfying vape. This dedication quickly earned them a loyal following, and before long, their e-liquids were stocked in vape shops across the UK and beyond.

 

A Positive Impact on the Vaping Industry

Riot Squad’s influence goes beyond just selling e-liquids – they’ve actively contributed to shaping the vaping landscape for the better. One of their biggest contributions has been their focus on harm reduction. By offering high-quality nicotine alternatives, they’ve played a role in helping thousands of smokers make the switch to vaping, a move that public health experts widely acknowledged as being significantly less harmful than smoking.

Moreover, Riot Squad has been at the forefront of innovation. Their Riot S:ALT range, which introduced hybrid nicotine formulations, has provided vapers with a smoother and more satisfying nicotine experience. By constantly pushing boundaries, they’ve helped raise industry standards and keep vaping exciting.

Beyond their products, Riot Squad is known for its high-energy marketing and involvement in vape advocacy. They’ve supported vaping rights globally, fighting against unnecessary restrictions and championing vapers' ability to access safer alternatives. They’ve also built a strong community through their events, sponsorships, and collaborations, making vaping more than just a habit – but a lifestyle.

 

The Future of Riot Squad

As Riot Squad continues to grow, they remain committed to their rebellious ethos. They’re always working on new flavours, expanding their reach, and staying ahead of the curve in an ever-evolving industry. With a reputation for shaking things up, there’s no doubt that Riot Squad will continue to be a driving force in the vaping world for years to come.

At Oxford Vapours, we’re proud to stock Riot Squad’s game-changing e-liquids. Whether you’re new to vaping or a seasoned enthusiast, their bold flavours and innovative formulations offer something truly special. Explore the Riot Squad range today and experience the revolution for yourself!